Pride with Proof
- Category: Print/Social Design
- Client: Proofly
- Project date: March 2023
Pride with Proof
“Pride with Proof” is an ad including the LGBTQ community within Proofly’s cannabis topicals. Proofly is a company that specializes in cannabis topicals using both THC and CBD components in their products, however their packaging is limited due to governments regulations on cannabis packaging. I challenged myself to re-design their dull look into a bright, inviting product, where the essence of colour and refresh is prevalent. Using the Lesbian flag, Bisexual flag and the Transexual flag, I manipulated the colours into different patterned strokes to bring awareness to Proofly products.